The Wow Factor
Creating a Customer-Focused
mind-set and delivering a level of service which consistently “wows”
your customers will create differentiation in today’s highly
competitive market. This kind of differentiation will lead to
greater customer loyalty and a “fan base” of customers who will brag
about how good you are to deal with. That’s got to be good for your
business!
To
obtain a printable copy of this overview,
click here.
This ˝ day
highly interactive, on-site workshop provides participants with the
opportunity to:
-
explore why wowing customers
is a critical customer retention strategy
-
explore what it is that
customers want, when it comes to the service they receive
-
understand the impact
customers’ expectations have on whether or not they will be
wowed by what you do
-
learn how to identify
customer touch point opportunities and determine what will wow
customers at these touch points
-
understand why creating a
loyal fan base of customers who brag about your business is good
for your bottom line
Topics include:
-
What is Customer
Focus and Service?
-
Why Customer Focus
Creates a Competitive Edge
-
What Customers Want
-
The Power of
Customer Perception
-
Perception Drives
Expectations
-
Moments of Truth
-
The Wow Factor-
Retention
-
Why Wow?
-
The Wow Factor-
Customer Loyalty
-
Personal Action
Plans
This workshop is highly engaging
and interactive. Upon completion of this session participants will
be able to develop a strategy for how they can wow their customers
and build a strong fan base.
Participants will also receive a
detailed participant workbook which covers all the material
presented in the program.
As part of this program,
participants complete a Personal Action Plan for how they will take
what they learn and apply it on-the-job. This highly interactive program
is normally
conducted in a 1/2-day format but can be extended to a full day. It includes an effective
balance of lecture, individual and group activities and exercises.
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©
The Training Bank 2010