Coaching
is a one-on-one activity that aims to build on individuals’
strengths in order to improve their job performance and develop
their potential. Successful coaching is a dialogue between two
people who work together to resolve problems and make a commitment
to improve performance over the long term. Performance is the bottom
line, and coaching is the platform leaders use to make it happen.
Coaching is a managerial discipline with well defined processes and
techniques. It is based on the setting and monitoring of mutually
agreed upon expectations. When these expectations are clearly
established, coaching becomes the foundation for effective
leadership. Coaching is based on the belief that we become what we
expect. We use expectations to build upon strengths rather than
focus on weaknesses. By challenging our people to meet performance
goals, we enable them to grow. This is predominantly a positive
process in which we recognize and encourage behaviour which will
move individuals closer to both personal and organizational goals.
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Coaching
Developing
individuals to their full potential requires training; however, the
training is just the beginning. Individuals require constant
feedback on performance in order for the new skills to become part
of their daily regime. Coaching is an extremely positive and
effective way to improve performance. It is a powerful tool managers
use to build upon what is learned in the classroom or through
meetings. It is a management style characterized by an ongoing
process by which the manager works with an employee to assist in
achieving:
-
increased job knowledge
-
improved skills in performing job responsibilities
-
a high level of job satisfaction
-
a positive working relationship and opportunities for personal
and professional growth
Like professional athletes, employees have individual strengths and
weaknesses. The coach’s job is to provide:
Coaching helps employees analyze their performance so that they
gradually assume more responsibility for evaluating their own
abilities.
The Five Dimensions of Coaching
are:
The Coach as a Leader
As
a leader, the coach must ensure that the individual’s development is
aligned with the organization and the unit’s vision and goals. In
this role the coach as leader must:
-
demonstrate commitment to coaching to enhance
-
performance
-
set
realistic performance goals
-
remove
obstacles to achieving these goals
-
define
boundaries for individual performance
-
establish accountability to new performance outcomes
-
provide
training when required
-
assess
performance improvement
-
give
timely and appropriate feedback
The
Coach as a Mentor
By
definition, a mentor represents a role model who is focused on the
long-term growth of the individual. In this capacity, the coach must
consider the career aspirations of the individual and ensure that
the individual’s developmental plan not only addresses immediate
developmental needs but also encourages the employee to develop and
work toward long-term goals as well. There may also be occasions
when high performing individuals will get greater benefit from a
coach who assumes a mentoring role. The aspects identified in the
Coach as a leader apply here, but with a longer-term view.
The Coach as a Communicator
As
a communicator the coach acts as a bridge between Senior Management
and the employee. Performance expectations, goals, performance
outcomes, position requirements must be clearly articulated and
conveyed to each employee within the context of the department’s
overall objectives and in the context of the organization. This is
the “big picture” view.
The
communication style the coach uses must be one which encourages
employee understanding, alignment, buy-in and commitment to
individual, departmental and organizational goals and expectations.
Simply telling someone does not make it so.
The
communicator:
-
is an
effective listener
-
identifies the individual’s needs and concerns
-
describes in behavioural terms the performance expected and the
performance observed
-
articulates clearly defined and measurable performance outcomes
The Coach as a Motivator
In
this role the coach must create an environment where coaching
becomes part of the culture and is welcomed as a growth opportunity
by the employees.
As a
motivator the coach must:
-
provide
autonomy
-
provide
achievable challenges
-
create
developmental opportunities
-
leverage intrinsic motivation
The Coach as a
Driver of Change
In
a world where change is constant and essential, the coach must be
prepared to deal with paradox and respond to change in a manner
which encourages the involvement of others.
In this
role the coach:
-
establishes the departmental vision
-
interprets the organizational vision in relation to the
department’s goals and objectives
-
encourages creativity and innovation
-
participates in and encourages creative problem solving
-
creates
an environment where individuals are empowered to take risk for
the benefit of the department, the organization and the
customer.
Tough Coaching
Managers
and Team Leaders need to maximize productivity of their resources.
This frequently entails responding to performance problems. The
process we discussed in the Coach as a Leader –The Focused Coaching
Process - approaches coaching from a developmental perspective.
In this
module we focus on dealing with these non-performance situations
which we refer to as “Tough Coaching.” In this module participants
learn how to use specific tools and approaches for:
-
determining the factors contributing to the undesirable level of
performance an employee may be exhibiting
-
defining the problem with clear, concise and specific terms
-
determining the cause of performance problems and the best
course of action to improve performance
-
developing and implementing the most appropriate strategy
-
determining what to do when training is the solution. follow-up
and re-assessing, ensuring the plan has been implemented
-
documenting discussions
As part of this program,
participants complete a Personal Action Plan for how they will take
what they learn and apply it on-the-job.
This highly
interactive 2 day
program can be customized with role plays and other application
exercises which reflect the specific work environment of the
participants. It is highly participative and a must for anyone who
is required to coach others.
Also Available
The
Multi-Dimensional Coaching Assessment
This
excellent assessment tool can be used in a self-assess or
multi-rater format. It enables you and your managers to determine
their current level of coaching effectiveness so they can focus
their attention strategically on areas of their coaching performance
where they need to improve. For more information on this exceptional
tool please
contact us.
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